Marketing Communications and Social Media (BΒA)

In a world of Followers and Influencers, Big Data and Segment-of-One marketing, organizations need people who can help build brands

The Marketing Communications and Social Media degree at EUC equips you with the technical and soft skills to help organizations compete for attention in an integrated and digitalized global economy. Our degree aims to nurture creative, ethical and strategic leaders by offering high-quality courses and hands-on experiences. Students are exposed to contemporary concepts and practices in key areas of marketing, digital media and social media strategies to succeed in the fast-paced and dynamic marketing industry.

The program focuses on practical, real-world assignments and exercises, which cultivate teamwork, communication and analytical skills. Our students are supported and encouraged to gain experience through placements and internships during their studies.